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For ideas and tips on content strategy and copywriting
1 DAY COURSES
Our one day copywriting courses give you a quick start to success:
WEEKEND WORKSHOPS
Our two-day, weekend workshops offer more insight and greater depth. You'll come away with a complete plan to improve your business content.
WHY YOU SHOULD TRAIN WITH US
Do you want to get more business as a copywriter? Do you want more conversions and better search results? Do you want to learn how to help your content creators be more efficient? Do you need content that communicates better with your customers and improves customer lifespan? Do you want to give your web visitors a reason to keep coming back to you again and again?
Your content IS your business online and we can teach you how to make it better and share the insights and experience of professional copywriters that have worked with everyone from successful start ups to international brands.
BETTER CONTENT = BETTER BUSINESS
Our copywriting courses and bespoke copywriting training are aimed at anyone who wants to learn how to be a better copywriter, whether you’re looking to start a new career, develop your SEO copywriting or email marketing skills, find out more about how to write for social media or learn enough so that you can engage and manage copywriters effectively.
IN-HOUSE TRAINING - IMPROVE YOUR BUSINESS CONTENT QUICKLY AND DRAMATICALLY
We also offer bespoke training for individuals or businesses at your premises or a venue of your choice.
All our copywriting courses deliver the “how” of copywriting as well as the “why”. We’ll teach you practical copywriting skills that you can apply immediately, as well as an understanding of the broader context of online marketing. We’ll discuss the concepts behind web copywriting, SEO copywriting, social media and email, and explain how these elements fit into the bigger picture of web design and development, search marketing, usability and Internet marketing.
Our head trainer, Steve Kellas has taught writing for the web to companies, corporate communications staff, website content producers, copywriting freelancers, and advertising and marketing professionals for nearly a decade. He has taught copywriting courses in boardrooms, classrooms, universities, city halls and once he held a course over the phone to a captive audience of one.
Steve offers all his students his hands-on experience, motivational insights, and web marketing know-how, giving both novice and experienced writers a boost to their website copywriting.
SEO Copywriting and The Power of Persona – Part 1
Introduction to a four part exploration of the need for copywriting persona to be a great copywriter …
How the Right Hash Tag can Make Your Campaign a Success
Concrete list of tools to help you with your hash tag fueled campaign ranging from conference topics to content contribution. …
3 Quick Techniques for Learning About Your Audience
Talking to your client about the target audience shows you are professional and that you care about your work. So focus on your audience! …
Bigstar Content
bigstarcontent: New Big Star Content article: SEO Copywriting and The Power of Persona – Part 1 http://ow.ly/2Ae2X #CopywritingTips
Bigstar Content
bigstarcontent: New Big Star Content article by Lira Leirner "How the Right Hash Tag can Make Your Campaign a Success"... http://fb.me/tU6oZvx8
Bigstar Content
bigstarcontent: New Big Star Content article by @LiraLeirner "How the Right Hash Tag can Make Your Campaign a Success" http://ow.ly/2zaC1 #SocialMedia